RootWise Frequency
- Google-style search capability and real-time alerting for of critical content from across the vast radio and podcast space.
- Unlock nuanced contextual analysis of high trust, hyperlocal influencers and news sources that have been historically overlooked.
Monitor and extract dangerous misinformation and critical content from broadcast audio.
Does your organization need to hear? Radio and podcasts are among the most popular and trusted mediums for listeners in many countries to receive news and shape how they feel about critical issues. Our Frequency program uses proprietary hardware collection devices and cloud-native AI-powered software to deliver the most accessible direct insights into broadcast audio content available anywhere. We provide a seamless service collecting content from online and offline audio sources and deliver it to your team via a simple dashboard interface, data exports, and email-based alerts.
Frequency collects ephemeral news, hyperlocal conversations, and misinformation narratives in regions and languages around the world, including in Arabic, Chinese, English, French, Russian, Spanish, Swahili, Ukrainian and more. It uses AI and NLP to cut through massive volumes of audio content to discover snippets of high value content important to your organization and mission. It corrects for typical biases in collection favoring educated, urban, male-skewed populations with detailed, opinionated news sources and influencers that are popular and accessible to a full spectrum full target audience.